World Wide Technology (WWT)
Digital Infrastructure for Kaleida Health
Kaleida Health, the largest provider in Western NY, needed to modernize digital infrastructure to support thousands of users across dozens of facilities.
I created content and narratives highlighting how WWT deployed Cisco-powered infrastructure to unify 11,000 users, 30,000 endpoints, and 150 physical sites.
Positioned WWT as a trusted partner for large health systems, emphasizing operational scale and seamless patient experiences.
Reinforced WWT’s reputation for delivering enterprise-scale IT modernization in healthcare.
🔗 WWT Case Study
Transforming the Patient Experience with Wi-Fi + Wayfinding
A hospital network struggled with poor Wi-Fi access and patient dissatisfaction, which was threatening public ratings and funding.
I crafted messaging that showcased WWT’s integration of Cisco Core Wireless, BLE beacons, and mobile wayfinding apps across 39 facilities.
Guest Wi-Fi adoption rose, patient satisfaction scores improved, and app downloads increased—strengthening the network’s reputation and funding outlook.
Demonstrated that IT infrastructure directly drives patient experience and hospital ratings.
🔗 WWT Case Study
Mercy Virtual – Anytime, Anywhere Healthcare
Mercy Virtual wanted to build the nation’s first fully integrated Virtual Care Center.
I produced marketing narratives showing how WWT partnered with Cisco to deliver two-way video consults, API-enabled apps, and sensor-driven patient monitoring.
Helped WWT tell a human + technology story of delivering compassionate, real-time virtual care at scale.
Branded WWT as a visionary partner shaping the future of telehealth.
🔗 WWT Case Study
35%
Improved onboarding process
25%
Increase in user retention
84%
Increase in time spent on website